The Party Store
Build an exclusive party destination with the app that would showcase an assortment of trends, collections and brands for all party goers.












How ?
Re-imagined digital experience
Personalised brand and category recommendations
Product Discovery - Quick navigation into new launches with feature and benefit details. Also giving an option to add to cart from the pop-up, avoiding another hop.
Brand Showcase - A quick and personalised brand navigation based on affinity
Iconic collections - Party goers are loyal towards certain iconic collections from their favourite brands. This section enables an immersive experience and discovery into everything key brands have to offer.



Impact
